Vicente Ferrer Foundation
A digital consultancy and design project for a foundation that has been helping and transforming the lives of different communities in India for 50 years.
eMascaró has carried out the strategy of consultancy and design of the new website of the Vicente Ferrer's Foundation, focused on making known the figure of Vicente Ferrer himself and the values and philosophy of the entity.
One of the main objectives of the new strategy has been fundraising, through sponsorships, donations, as well as activists. This has been solved visually with "call to action" buttons, very clear iconography that facilitates conversion. The portal also includes a private partner area and the Foundation's store.
A project focused on the figure of Vicente Ferrer
This digital project is very focused on the life and history of Vicente Ferrer, founder of the foundation that bears his name. At a design level, there has been chosen a chromatic range of vivid and warm colors, inspired by the imagery of India. There has been made an important selection of photographs and images that show the dignity and values of the different Indian projects and communities the Foundation collaborates with.