Sirenis Hotels & Resorts
Custom design for the international hotel chain, which takes a great leap in its entire corporate image, with a fresh image and an architecture scalable to its growth needs.
With this project, the chain of 10 hotels, which continues to add assets, has taken a great leap in its entire corporate image. The new brand image reflects freshness, joy of life, positive energy and its commitment to nature and responsible tourism.
The eMascaró team designed new strategic sections such as, for example, the “Find your Mood” section, a cross-segmentation space by targets, and the “Sirenis Friends” section, the private area for customer loyalty of the chain.
Versatile and scalable web architecture
The new information architecture was structured in unique one-page landings, to improve navigation, further enhance the characteristics of the resorts, the comfort of their facilities, their loyalty activities and especially the destinations that stand out through graphic resources, images full screen and interactive maps.
Key technologies integration
One of the great advantages that eMascaró offers customers is turning their digital channel into an integration hub. Thanks to its exclusive VENTO® CMS technology that allows you to integrate various CRM, PMS systems, among others. The prestigious Roiback booking engine was integrated, geolocation of users entering from different destinations, promotions segmented by origin of visits, interactive maps, points of interest, among other features.