ATZAVARA Hotel & Spa
A 5-star digital project for a luxury hotel and convention center facing the Mediterranean Sea.
eMascaró has created the digital project for Atzavara Hotel & Spa, the 5 stars hotel and convention center located in Santa Susanna that belongs to the AquaHotels group. A tailor-made project developed with an agile and intuitive navigation that transmits the essence of this establishment, the luxury and light of the Mediterranean.
Design and Art Direction
eMascaró has created the design and art direction adapting the brand's branding to all the visual and graphic parts, characterized by an elegant, clean and minimalist design where a chromatic range of whites, grays and refreshing blues predominates. The WOW effect is also included in the Atzavara Hotel & Spa website, thanks to an interactive map that allows you to discover all the spaces that make up the hotel.
Development
The website has been tailored using the eMascaró's own CMS Vento® and integrating tools such as an external booking engine, a newsletter form and a "Work with us" form, also the website's blog with articles related to the hotel, destination benefits and different promotions. In addition, eMascaró developed a vertical segmentation with segmented landings in order to speed up the search intentions of each type of guest. All this generates a dynamic and simple navigation that greatly improves the user experience.
Storytelling Strategy
Storytelling has also been incorporated into this digital project through an innovative section based on the concept of "A Day in Atzavara" where the customer can find out about all that can be done within 24 hours without leaving the hotel.